For new copywriters, the wealth of information and techniques one needs to remember to write decent copy is often overwhelming. The best way to overcome information overload is spaced learning: Learn things is small chunks. Today, I have 5 important tips for new copywriters. These tips can be put into action immediately. Free Tip #1: […]
This article on how to select testimonials is particularly directed at two groups of people: – Individuals (usually Internet marketers) who contact me with a product to sell – Other copywriters who wish to improve their copy Here’s the dilemma: A client sends me a product and wants a sales letter. I ask […]
In respect to other forms of design, the field of web design is a relatively new one. However, many people—especially web designers—already have a feel for what kind of person the average web designer is. While web designers may differ significantly on personality factors, one this is readily apparent: most web designers are male. […]
If you are thinking of going freelance and don’t know how, this post is for you. Here’s the first thing you need to know about freelancing: You must be able to at least get new clients (although getting and retaining would be even better). Think of your skillset first. Then, think of who can benefit […]
