Twitter Copywriting is Copywriting Lite™ Who remembers the 80/20 rule of copywriting? That’s right, class — it’s that 80% of your copywriting efforts should be put into writing a headline with the other 20% put into actually writing the copy. This is the key to understanding Twitter Copywriting. Twitter, with its restriction on the number […]
Script Shaala has posted a review of my copywriting guide on her site. Go to Script Shaala for the full review.
Free Copywriting Course I have begun a free copywriting course on youtube for those who are interested in becoming a copywriter but don’t want to spend the hundreds of dollars for an online course. I will be posting a new 4-minute lesson every time the previous lesson reaches 1,000 viewers. The tentative schedule is as […]
Getting Clients from Other Copywriters One astute reader of my copywriting guide noticed that in the guide, I mention the possibility of getting copywriting clients from other copywriters without actually explaining how. Today, I answer that question. When a Copywriting Business Grows… When a copywriter grows his or her business it often gets to the […]
A Great Niche for Aspiring Copywriters I’ve you’ve followed my guide, you will know how important it is for a copywriter to develop a great niche for himself. For some, choosing a niche is the hardest part of beginning a copywriting business. However, new copywriters are entering the trade at a peculiar time in advertising. […]